Most websites don’t pay for themselves, and the time, money and skill required to successfully develop a website that actually sells can be significant.
Harden & Associates provides marketing and sales counsel, and we treat everything we do from that perspective -- which includes the development of your website.
An important aspect that is ignored in most websites is the optimization of the site for high search engine ranking. If your prospects can't find you by using keywords related to your product or service, you are not going to see the kind of results you want. Or perhaps you have a compelling message, but your site looks amateurish. Poor visuals go a long way in telling your prospect that you are a small operation.
The final component of any successful website is the actual construction or information architecture that makes it intuitive and easy for your prospects to find what they are looking for.
You have about seven seconds from the time a prospect hits your home page to clearly demonstrate how they can get to the information they want and, more important, lead them to a call for action.
We offer a full range of options -- all carefully designed to get you results.
